Next 2011

NEXT 2011 is over. Thank you so much for making this year's NEXT incredible!

Take a stroll down Memory Lane and keep yourself updated on what will be NEXT 2012 at nextaarhus.com.

NEXT 2011

Conference

Concurrent with the renowned international cultural venue – Aarhus Festival – NEXT 2011 offers boosts for mind and matter. This eighth edition of our Nordic Exceptional Trendshop once again presents the very latest and the best proposals for what’s next in our lives and businesses. This year you can experience representatives and global leads within living architechture, publishing, design, car manufacturing and research. On brand-side of things the speakers represent the likes of Time Magazine, LUX, IDEO, HWKN and many more. Go to nextaarhus.com

Beautiful mistakes

True progress comes through digress. The real short cut is going across and making connections where previously there were none. True pioneers see no clear distinction between success and failure – only potency and latency. And a lot of experimenting taking the latter to the former. Rarely has a new approach, a progressive turn or a reinvention not been as a misfit, a wrongdoing, a mistake, judging by habitual thinking. From airplanes, x-rays and radios to PCs and iPhones. Read on
 

Speakers

The NEXT Conference is our annual mindbooster – a rare invitation into the minds of today’s most daring thinkers on Digital, Food, Green, Design, and Health. Per tradition, the speakers is a unique and handpicked line up of knowledge and those twisted ideas that will shape tomorrow. Go to the speaker line up

Exhibition

The NEXT 2011 Exhibition presents an overview of the future, as it looks today. A tasty cookie made of the latest spacy prototypes, new ways to interact with technology, and crazy robots sprinkled on the crust of innovation and foresight. The exhibition also takes a historical look at technology’s finest beautiful mistakes, varying from X-rays to chocolate chip cookies. The NEXT 2011 Exhibition is your opportunity to see the future, before it arrives.

A FEW WORDS FROM FRIENDS OF NEXT

Brian Cox (British BBC TV host, celebrity and chief scientist af CERN/Large Hadron Collidor):

"NEXT was a unique and exciting experience. Aarhus is an excellent place to bring people together to talk about the frontiers of knowledge; not too big and not too small, and that's a great description of NEXT. I met many stimulating (and useful!) people and heard some amazing talks."

Adam Greenfield (Head of Design Direction for Nokia, Internationally acclaimed Author, Critical Futurist):

"At NEXT I expected to encounter novel viewpoints, trenchant arguments, insightful projects and friendly faces, and was not in the slightest disappointed. What I wasn't necessarily expecting was how perfectly scaled the event was. In a Goldilocks world of conferences either too small to be worth your while or too vast to see and hear everything, NEXT got it Just Right."

Regine Debatty (blogger/editor at WeMakeMoneyNotArt):

"In an ideal life, we would all have time to read long reports about the state of the research on stem cells or of copyright in Brazilian music, we would never forget to check out gadget blogs from entry one to entry 76 every single day and we would get to meet the scientists, trend-hunters, robotic experts and culture-shakers that are shaping the world of tomorrow. In real life, we can still register for a crash course in innovation. It takes place each year in Denmark, it lasts just a couple of days and it's called NEXT."